Justin Watt is an entrepreneur and small business owner in Tucson, Arizona. His business ventures have included tactical training for law enforcement officers and marketing services for corporations. Justin is also a veteran of the Army's 101st Airborne Division and served in Iraq. In March of 2006, Soldiers from Justin's unit committed the war-crimes that would become known as the “Mahmudiyah Killings.” (Depicted in the book Black Hearts: One Platoon's Descent into Madness in Iraq's Triangle of Death.) Justin is the Soldier who found out about, and ultimately reported those crimes. As a result, five Soldiers would face justice following the tireless efforts of law enforcement agents. Since 2011, Justin has been speaking on leadership, culture, identity, and ethical climate. He worked closely with the Center for the Army Profession and Ethic, spoke at the same event as General Colin Powell and Simon Sinek, and has shared these topics with senior Army leaders, cadets at West Point, and units throughout the world. He currently works with Outsider Consulting, LLC, to bring his story and its lessons to a broad audience.